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Ohio Overdose Awareness Day Toolkit

With a goal of raising awareness, supporting communities in the fight against drug addiction, and remembering loved ones lost to the epidemic, the state will observe its second “Ohio Overdose Awareness Day” on Wednesday, Aug. 31. The observance was officially sanctioned on June 8, 2021, when Ohio Governor Mike DeWine signed Senate Bill 30, sponsored by Sen. Matt Dolan (R-Chagrin Falls), into law.

As a way to help the state and local communities promote Ohio Overdose Awareness Day, RecoveryOhio, the Ohio Department of Health, and the Ohio Department of Mental Health and Addiction Services have partnered together to create this toolkit with the theme "Everyone Knows Someone. Overdoses Impact Us All." This toolkit features social media graphics and posts, videos, posters, and digital ads that can be used by local communities and organizations.

These assets include images from real Ohioans who have shared their stories of recovery with us. One of the individuals, William Perry, from Columbus, Ohio, has been in recovery for 5 years and has made it his passion to spread awareness about overdoses and how they can be prevented by having access to naloxone. You can hear William's story and others in the video below.

 

Social Media

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Profile Picture Frame

Sample Social Media Posts:

  • Today is Ohio #OverdoseAwarenessDay. Today, we remember and reflect on the many lives lost to addiction. Take this time to commit to taking actions to prevent overdose in your community.  #OHOverdoseAwarenessDay
  • Drug overdoses are preventable. This #OverdoseAwarenessDay, learn the facts to help save lives. https://bit.ly/3zX8Fu9  #OHOverdoseAwarenessDay
  • What is naloxone? It is a medication that can reverse an overdose caused by an opioid drug (heroin, illicit fentanyl, or prescription pain medications). This #OverdoseAwarenessDay, learn how naloxone can save lives in your community: https://bit.ly/3C6R9q3 #OHOverdoseAwarenessDay
  • Today is Ohio #OverdoseAwarenessDay. A day to reflect on the national overdose epidemic that has a personal impact on Ohio communities. Learn what you can do in your community to fight this epidemic ➡ OHagainstOD.ohio.gov [tag OhioMHAS, RecoveryOhio] #OHOverdoseAwarenessDay
  • Overdose can happen to anyone. If you witness an overdose, call 911. Say “someone is not breathing and is unresponsive. Please send an ambulance immediately.” [tag OhioMHAS, RecoveryOhio] #OverdoseAwarenessDay
  • In 2020, 5,017 Ohioans died from unintentional drug overdoses. Overdose is preventable, learn the facts to help save lives. https://bit.ly/3zX8Fu9 #OverdoseAwarenessDay #OHOverdoseAwarenessDay
  • #DYK: Men have consistently higher rates of fatal drug overdose than women. This #OverdoseAwarenessDay, take steps to prevent overdose deaths. Learn how you can help ➡ https://bit.ly/3dCVSpn #OHOverdoseAwarenessDay
  • Unintentional overdose can happen when pills are laced with substances like fentanyl. Teach your kids to only take pills prescribed by a healthcare professional and to use them as directed. #OverdoseAwarenessDay #OHOverdoseAwarenessDay

Digital Ads

 

     Ohio Overdose Awareness Day Digital Ad - 300x250

     Ohio Overdose Awareness Day Digital Ad - 160x600

     Ohio Overdose Awareness Day Digital Ad - 300x600

     Ohio Overdose Awareness Day Digital Ad - 320x50

     Ohio Overdose Awareness Day Digital Ad - 728x90

     Ohio Overdose Awareness Day Digital Ad - 970x250

 

 

Flyers

     Overdoses Impact Us All - How You Can Help

     How To Use Naloxone

 

 

 

 

 

 

Posters

     

     Everyone Knows Someone Poster 1

     Everyone Knows Someone Poster 2

     Everyone Knows Someone Poster 3

 

 

 

 

 

 

Sample Newsletter Copy

On Wednesday, August 31, Ohio will recognize Ohio Overdose Awareness Day with a goal of raising awareness, supporting communities in the fight against drug addiction, and remembering loved ones lost to the epidemic. As a way to help the state and local communities promote Ohio Overdose Awareness Day, RecoveryOhio, the Ohio Department of Health, and the Ohio Department of Mental Health and Addiction Services have partnered together to create this Ohio Overdose Awareness Day Toolkit with the theme "Everyone Knows Someone. Overdoses Impact Us All."

This toolkit features social media graphics and posts, videos, posters, and digital ads that can be used by local communities and organizations to raise awareness on Ohio Overdose Awareness Day. These assets include images from real Ohioans who have shared their stories of recovery with us and have made it a priority to share that recovery is possible! Visit RecoveryOhio.Gov for more information as well as an ever-growing list of how Ohio plans to observe Ohio Overdose Awareness Day.

Videos

Ohio Overdose Awareness Day General Video:

Recovery is possible! Hear from 3 Ohioans on their journey to recovery.